Start with the footage and destination
Count the raw footage duration, resolution and audio condition. Specify the publishing platform, aspect ratio, language and final runtime. A one-minute finished video can require very different effort depending on how much source material must be reviewed.
Separate editing from additional production
Editing, noise reduction, colour work, captions, translation, voiceover and motion graphics are separate tasks. List what you need and check whether bilingual captions include translation and proofreading. A text-only brief requiring all-new visuals is a production job, not just an edit.
Agree on a sample and revision process
Share a reference and explain whether you mean its pacing, captions or structure. Consider agreeing on a short sample before the full edit. Define revision rounds, feedback deadlines and the cost of replacing an approved script. Distinguish factual corrections from changes in creative direction.
Check delivery and usage terms
Watch on a phone to check caption readability, names, numbers and voice clarity. Confirm aspect ratios, encoding, caption files and editable project files. Ask about music, footage and voice rights: permission on one platform does not automatically cover every commercial channel.
A brief you can use
Complete these fields and ask a provider to confirm which items are included in the quote.
- Footage duration and transfer method:
- Use, runtime and aspect ratios:
- Caption languages, translation and voiceover:
- References and specific things to borrow:
- Finished video, captions and project files:
- Budget, deadline and revision process:
Do it yourself or hire help?
| Route | When it fits | Next step |
|---|---|---|
| Prepare the brief | The goal is still evolving and scope is unclear. | Use the checklist |
| Professional service | The goal and budget are defined and you need help delivering. | Explore the platform |
| HaoWord tools & services | You need a prototype, storyboard or editable template. | See related resources |
Where can you find providers?
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